OUR SERVICES
Three Packages.
One Proven Playbook.
We're not a retainer-style agency. We deliver thoughtful, carefully crafted campaigns through three strategically designed packages built specifically for endurance events.
Take PR Off Your To-Do List
Pick a PR package that works for your team and amplifies your race.
Our Services
PACKAGE 01
ESSENTIALS
4-month campaign
The Essentials Package is the perfect way to hit the ground running with foundational PR support for your race. We’ll pace you through key media moments and get you across the finish line with the impactful results you need. This package is our most popular offering, and is used by events of all sizes across the nation to help their stories go the distance!
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Submissions to local community calendars and national race calendars
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One pre-event press release
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One in-studio interview media pitch
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One race weekend media invitation
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One post-event press release
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The Treat Experience
PACKAGE 02
ENHANCED
4-month campaign
The Enhanced Package builds on a strong foundation to take your race’s visibility to the next level. With expanded outreach and on-the-ground support, we’ll keep your momentum steady from start to finish, ensuring your story gains traction before race day and resonates long after the final finisher crosses the line.
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Submissions to local community calendars and national race calendars
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One pre-event press release
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One post-event press release
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One race weekend media invitation
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Up to 5 media pitches
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Media credential management
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In-person race weekend media support from two team members
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The Treat Experience
PACKAGE 03
ELITE
6-month campaign
Our Elite Package is the premium running event PR program — designed for those who want every strategic advantage and who want to own the spotlight at every mile marker. Enjoy the foundational elements of the Essentials Package, powered up by expanded storytelling opportunities and preparation for plot twists. With the addition of in-person race weekend media management by our expert team, this package is truly all-inclusive!
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Submissions to local community calendars and national race calendars
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Up to three press releases
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Up to 10 media pitches
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One media alert
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One media guide one-sheet
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One set of crisis communications statements for weather, medical, security, course issues, and customer service/participant experience issues
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Requests for proclamations, commendations, and attendance from local officials
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Media credential management
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In-person race weekend media support from two team members
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The Treat Experience
Add-ons to Customize Your Campaign
Need an add on to one of our packages? Layer any of these onto your plan to dial your campaign in even further.
On-Site Support
Spokesperson Support
Additional Press Release Bundle
Additional Media Pitch Bundle
Crisis Communications Support
On-Site Support
Spokesperson Support
Additional Press Release Bundle
Additional Media Pitch Bundle
Crisis Communications Support
The TREAT Experience
Always included throughout any package
At Treat PR, we believe exceptional results start with an exceptional client experience. Whether you're selecting our essential or elite package or our, every partnership includes a core suite of services designed to provide strategic guidance, clear communication, industry expertise, and meaningful insights. It's our proven approach to helping endurance events navigate every mile with confidence.
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One comprehensive coverage report highlighting media placements
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Targeted and curated media outreach tailored to your event's goals and audience
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Media training and interview prep for event spokespersons
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Follow-up and coordination related to any earned media opportunities
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Regular strategy and status meetings to keep projects moving forward
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Insights on trends and emerging topics within the industry and your community
PACKAGE 01
ESSENTIALS
Virtual PR support that punches above its weight.
We start with a focused, virtual campaign using the playbook that drives our biggest clients.
PACKAGE 01
ESSENTIALS
Virtual PR support that punches above its weight.
We start with a focused, virtual campaign using the playbook that drives our biggest clients.
PACKAGE 01
ESSENTIALS
Virtual PR support that punches above its weight.
We start with a focused, virtual campaign using the playbook that drives our biggest clients.
PACKAGE 03
ELITE
Virtual PR support that punches above its weight.
We start with a focused, virtual campaign using the playbook that drives our biggest clients.
PACKAGE 01
ESSENTIALS
Virtual PR support that punches above its weight.
We start with a focused, virtual campaign using the playbook that drives our biggest clients.
PACKAGE 02
ENHANCED
Virtual PR support that punches above its weight.
We start with a focused, virtual campaign using the playbook that drives our biggest clients.
We Love Happy Race Directors
Treat PR has a clear understanding of what the media needs to be willing to provide coverage. The content was strong with a professional presentation. Their timeliness and willingness to update her contacts were critical. The summary information we received following the event was the best. I would recommend Treat PR to other race directors.
Kathy Kinane
Co-founder and Race Director
O'Side Turkey Trot
Treat PR provides the professional service for a race that we all know is valuable, that we all want to have for our event, and that none of us has the time to do ourselves or produce in such a professional manner. Working with Treat PR is smooth, professional, timely, and creative.
Mike Bone
President
Spectrum Sports Management, Inc.
The best part of working with the Treat PR team was the level of confidence, professionalism and organization it brought to this team, especially in a first year working with an event that has such a deeply rooted history. The most valuable deliverable was the Media Coverage Book. Solid advice was given whenever requested. I am extremely satisfied with the ROI of working with Treat PR.
Jennifer Edwrads
Executive Director
Falmouth Road Race