Recent Releases

Charitable giving and lead vehicle program during race weekend will bring attention to the partners’ shared desire to positively impact the local community PORTLAND, Ore. – After a notable 2025 event, the 54th annual Portland Marathon is returning on Oct. 4 with an abundance of new race features, including a new sponsorship from Hyundai, which will be featured as the Official Vehicle of the Portland Marathon. Spotlighting Hyundai Hope on Wheels, a 501(c)(3) nonprofit organi

The historic event is coming home after a temporary relocation in 2025 due to the impacts of the Palisades Fire LOS ANGELES, Calif. – The Palisades Will Rogers Fourth of July 5K/10K Run, presented by Providence Saint John’s Health Center, has announced its return to the Pacific Palisades for its 49th annual event on July 4. The community-centric event comes home to its original location and route after relocating to the Venice Beach boardwalk in 2025 due to the impacts of the

Portland’s signature marathon and the Beaverton-based brand continue their partnership with new activations to enhance training and race-day experiences PORTLAND, Ore. – The Portland Marathon has announced a renewal of its partnership with Nike, as the event’s official footwear and apparel sponsor. This will be the brand’s second year serving as an official sponsor, with year two introducing monthly long runs in partnership with Foot Traffic to support runners and their jo

The three-race challenge has seen over a 34% increase in participation compared to 2025 SAN DIEGO, Calif. – The 49th annual America’s Finest City Half Marathon & 5K will take place Aug. 16, welcoming an estimated 6,000 participants. Of those participants, nearly 1,800 are eligible to complete the 2026 SoCal Triple Crown race series, which also includes the Carlsbad Marathon, Half Marathon & 5K in January and the GOVX San Diego Half Marathon & 5K in March. Athletes who comple

Limited spots remain as the wine-lovers race is over 85% sold-out NAPA VALLEY, Calif. – The 22nd annual Napa to Sonoma Wine Country Half Marathon and Rosé 5K is returning July 25-26, and is already on track to sell out its half-marathon distance. The event has seen increased interest, evident in its 30% year-over-year growth. This year’s event will feature VIP offerings, a wine festival featuring over 25 wineries, new partnerships, unique giveaways and many more features that

The 2025 cycling event generated hundreds of thousands for the local community and broke fundraising records SAN DIEGO, Calif. – A new report from Visit Oceanside, the Official Destination Marketing organization for the City of Oceanside, has found that the 2025 Bike the Coast event generated an estimated economic impact of nearly $700,000. They also noted that the event supports over 372 jobs with the strongest effects in food/beverage, retail and lodging. The report estimat

Local Businesses and Organizations Partner with Bike the Coast Ventura Ahead of Inaugural Event The Ventura community will be represented at the 2026 event through local charities, tourism boards, restaurants and more VENTURA, Calif. – Bike the Coast Ventura will be hosting their inaugural event on June 13, showcasing the charm of the Ventura community. The event has put a strong emphasis on its local involvement, focusing on building partnerships with businesses and organiza

Runners participated in distances from 1-mile to 101-mile, featuring record elevation changes ROANOKE, Va. – The Foot Levelers Blue Ridge Marathon saw high demand at its 17th annual event on April 18, with thousands of participants from around the country taking part in America’s Toughest Road Race. The event offers a variety of distance options, including a 1 miler, 5K, 10K, half marathon, full marathon, double marathon and The Full Goat, a sold out challenge combining all d

Among the 11,000 participants, Benjamin Rosa and Mackenzie Barnett took marathon titles CHAMPAIGN, Ill. – The 17th running of the Christie Clinic Illinois Race Weekend hosted 11,000 participants from April 23 to April 25. High demand led to the marathon, half marathon, 10K, and 5K distances all selling out. This year’s field included runners from 43 states and nine countries, continuing to attract both local and international runners to take on a variety of courses, which als

BOULDER, Colo. — Boulderthon has announced lululemon as its new multi-year title sponsor, which will bring the event to new heights, featuring exclusive lululemon apparel for all finishers, as well as the return of the pre- and post-race lululemon VIP Experience. Registration for Boulderthon, presented by lululemon taking place this year on Sept. 27, is now open. Spots are expected to fill up fast, with last year’s event selling out months ahead of race weekend. “lululemon st